Banner Ads

Depending on which NALA membership package you select, you receive a minimum of 20,000 banner ad impressions each month! These impressions, running across a network of more than 800 highly-trafficked sites, are zip code specific, allowing the maximum benefit from the increased awareness in your neighborhood.

In addition to customized banner ads, we drive additional traffic to NALA member businesses through our partnership with SmartSource.com, who delivers more than 3 million money-saving grocery coupon downloads each week. SmartSource.com visitors can click the NALA banners, which direct potential customers to search local businesses, by zip code, for discounts and special offers.

Through our Charity Branding initiatives, the thousands of current supporters of our featured charities are urged to visit the NALA local business directory to search and do business with NALA members who already support the charity.

One of the first forms of internet advertising, banner ads are still a multi-billion dollar market. Despite new forms of online advertising, banner ads still offer the best results in branding your local business. “The real value of banners, then, is the turbo-charging effect they have on people’s subsequent search behaviors. Searches for a brand or trademark were 52 percent higher among people exposed to a banner campaign than in a control group. Even four weeks out, the lift was still 38 percent. The effect on site traffic is more dramatic: a 65 percent lift within a week of exposure, and a 46 percent after four weeks.” Borrell Associates - July 7th, 2009

To join NALA or for more information or pricing, email info@getlocalnow.org